Gonella Realty's Market Update

As you may have noticed, everything today is online. Whether you are deciding which pizza to order, or searching for real estate to purchase, the internet is the fastest, and easiest, place to get that information. Even though the data has been out there for years, consumers felt a need for a more interactive connection with businesses, and thus the birth of Social Media Marketing. It provides an immediate connection between consumer and merchant, which has allowed most industries to grow rapidly.

MGD Advertizing recently posted an infographic on the ROI (Return on Investment) of Social Media (included below).  It breaks down the harder to define benefits of these evolving platforms, as well as including some insights as to what we may see in the future.

Coldwell Banker Gonella Realty is fortunate to have gotten in on ground floor. Our sales office currently hosts this blog, Gonella Realty Market Update, a company Facebook page, a company profile on LinkedIn, an active Twitter  profile, and has a check-in location set up on Foursquare. Our Property Management also has a presence on these social media platforms.

In addition to the typical marketing benefits that we have seen over the past few years through our social media efforts, we have found that these channels have also helped to strengthen our interpersonal connections with our staff, agents, and clients – helping all through these difficult economic times.

This entry was posted on November 21, 2011 at 10:17 am and is filed under Real Estate Market Update, Uncategorized. You can subscribe via RSS 2.0 feed to this post's comments.

Tags: Advertising, Coldwell Banker Gonella Realty, Facebook, Foursquare, LinkedIn, Marketing, ROI, social media, Twitter